Naturally `SASĒ is what we are, and how we live.
When I began developing the Naturally `SASĒ Skincare line, I knew I wanted the line to be formulated with natural ingredients that were both effective and safe. I mean, everyone wants that, right? However, what I did not want was what I have seen happening all too often: skincare products stuffed with a sometimes bewildering array of ingredients that seem more for show than for efficacy.
Which is where Naturally `SASĒ is unique. I spent two years researching and testing our selected ingredients to be 100% certain they were both safe and able to pull double, or sometimes triple, duty in our products. Why? Because I believe true beauty comes from following my mother’s lifelong beauty creed: ‘Simple is More’. What does that mean? It means there is beauty in keeping things simple, such as: a little black dress accented with a single string of pearls; bold black eyeliner and a nude lip. Over-doing it does not always deliver the intended result, and that also applies to the skincare. At Naturally `SASĒ, simple skincare means uniting powerful ingredients together in such a way that half as many steps are able to produce twice as many results.
I created a line that lives this motto, and which helps women simplify their daily beauty process so they can enjoy remarkably healthy, youthful, beautiful skin.